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BUSINESS PLAN WRITING FOR FARMERS AND AGRIPRENEURS

Course Details

BUSINESS PLAN WRITING FOR FARMERS AND AGRIPRENEURS

Preceptor: Ava Mitchel

Price: $22

Course Overview

“Business Plan Writing for Farmers and Agripreneurs” is a fully immersive course designed to equip individuals in the agricultural value chain with the strategic, technical, and financial knowledge required to conceptualize, structure, and write a comprehensive agribusiness plan that is fundable, scalable, and implementable.

This course bridges the gap between farming as a way of life and farming as a profitable enterprise. It recognizes that while many farmers and agripreneurs possess technical knowledge in production, they often lack the entrepreneurial planning tools necessary to operate sustainably and access financial resources. Writing a business plan isn’t just for formality, it is a blueprint for action, growth, and long-term profitability.


Why This Course Matters

Agriculture is no longer just subsistence; it is a business. Agribusinesses need to be managed like any enterprise: with structure, planning, and financial oversight. Unfortunately, many passionate individuals in agriculture, especially smallholders, women, rural youth, and community cooperatives, struggle with accessing finance because they lack a proper business plan.

Without a business plan:

  • You cannot clearly communicate your vision

  • You are unlikely to attract investors, grants, or government support

  • You may mismanage finances or resources

  • You may operate with no clear roadmap or measurable goals

  • Growth becomes accidental instead of intentional

This course ensures that farmers and agripreneurs are not just producers, but strategic thinkers and planners capable of presenting their ventures with clarity and confidence.


What You Will Learn:

Throughout the course, you will gain mastery in:

  • Understanding what a business plan truly entails and its role in the agribusiness ecosystem

  • Drafting key components such as the executive summary, SWOT analysis, production plan, operations, and sustainability strategy

  • Conducting industry-specific market research using both formal and informal tools

  • Writing realistic, fundable financial projections even with minimal data

  • Identifying risks unique to agriculture and embedding mitigation strategies in the business plan

  • Learning how to position a business for multiple funding opportunities: microfinance, grants, angel investors, commercial banks, and donor agencies

  • Developing the confidence to pitch and present the plan in professional settings, from village meetings to boardrooms


Who This Course is For:

This program has been carefully designed for:

  • Aspiring or existing agripreneurs who want to structure their business ideas

  • Farmers seeking access to funding, land grants, or public-private partnership programs

  • NGOs and youth programs teaching agricultural entrepreneurship

  • Farmer cooperatives seeking to jointly raise capital or apply for collective grants

  • Agricultural students, interns, or extension officers who need practical tools to support rural farming communities

  • Agritech innovators who must communicate their tech’s value proposition to rural clients, partners, or funders


Tools and Features Included:

  • Editable business plan templates for farmers and agri-startups

  • Sample agribusiness plans across value chains (e.g. poultry, fishery, cassava processing, greenhouse farming)

  • Financial projection spreadsheet models tailored for agriculture

  • Pitch deck templates

  • Grant and funding database (including agric-specific programs like IFAD, BOA, USAID, etc.)

  • Checklists, worksheets, and real-world examples


Learning Outcomes:

By the end of this course, you will be able to:

  • Develop a complete and compelling business plan for any agricultural venture

  • Conduct market research and analyze competitors in the local and global agri-space

  • Design financial plans using realistic data and agricultural benchmarks

  • Write investor-grade executive summaries

  • Identify appropriate funding sources and tailor the business plan accordingly

  • Present the plan confidently and professionally


Course Structure Modules:

  1. Introduction to Agribusiness Planning

  2. Understanding the Agricultural Business Model

  3. Market Research and Value Chain Analysis

  4. Setting SMART Goals and Objectives

  5. Operational Planning in Agriculture

  6. Marketing and Sales Strategy for Agri-products

  7. Financial Planning and Budgeting for Farmers

  8. Risk Analysis and Mitigation in Agriculture

  9. Writing and Presenting the Business Plan

  10. Pitching Your Agribusiness for Grants and Investment

Value of This Course

Whether you’re applying for a ₦500,000 grant or seeking ₦50 million from an investor, your business plan is your passport. This course ensures that your plan is:

  • Complete: Covers all the essential components

  • Tailored: Reflects the uniqueness of agriculture

  • Professional: Matches global expectations from funders

  • Practical: Grounded in local realities with flexible tools


Real-World Application:

Participants will be able to use their completed business plans to:

  • Apply for funding through NGOs, banks, and government schemes

  • Guide day-to-day and long-term operations of their farm or agribusiness

  • Present at stakeholder meetings or agric investment summits

  • Join cooperatives or partnerships with a formal business structure

  • Pitch to investors confidently and answer financial or market-based questions

I LOOK FORWARD TO CONGRATULATING YOU UPON COMPLETION OF THIS COURSE


Course Modules

Introduction to Agribusiness Planning

Understanding the Agricultural Business Model

Market Research and Competitor Analysis for Agribusiness

Marketing Strategy and Distribution Channels in Agribusiness

Financial Planning and Budgeting in Agribusiness Business Plans

Risk Management and Contingency Planning in Agribusiness Plans

Monitoring, Evaluation, and Performance Indicators in a Farm Business Plan

Financial Projections and Budgeting in Agribusiness Plans

Risk Analysis and Contingency Planning in Agribusiness Plans

Monitoring, Evaluation, and Reviewing Your Agribusiness Plan

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